A brand redesign for Michaels private brand, Creatology
Color and Print Quality Management
![Only the Finest for Spartan Nash’s Premium Line](/media/1747/sn-slide-4.png?anchor=center&mode=crop&width=1200&height=630&rnd=133718096660000000)
Only the Finest for Spartan Nash’s Premium Line
A complex cross-category project with Finest Reserve by Our Family®
![Iceland x Sides collaboration](/media/1761/blog-banner_iceland-x-sides.jpg?anchor=center&mode=crop&width=1200&height=630&rnd=133722712640000000)
Iceland's sizzling collaboration with Sides
Going viral never tasted so good
![Part 3: Measure and report the print against the Brand standard](/media/1586/20220620.jpg?anchor=center&mode=crop&width=1200&height=630&rnd=133002084690000000)
How to improve Brand equity through Color and Print Quality Management
Part 3: Measure and report the print against the Brand standard
![Communicating PQM with print partners](/media/1583/20220614.jpg?anchor=center&mode=crop&width=1200&height=630&rnd=132996915420000000)
How to improve Brand equity through Color and Print Quality Management
Part 2: Communicating PQM with print partners
![Defining the parameters of print within the creative process](/media/1582/20220525.jpg?anchor=center&mode=crop&width=1200&height=630&rnd=132979655950000000)
How to improve Brand equity through Color and Print Quality Management
Part 1: Defining the parameters of print within the creative process