Lighter and brighter with Muller’s relaunch

Müller goes lighter and brighter with its Müller Light re-launch.

JPG has been a partner to Müller for more than a decade and we’re delighted to support them on their continued brand journey. 

This project involved us working with Müller on creating and managing a bespoke brand colour for the cream background - ensuring that this can be produced consistently at print across all packaging formats and substrates.

We also helped incorporate NaviLens QR codes into the final designs, which can be scanned to help blind and visually-impaired consumers access product information quickly and easily. Accessibility has never been more important and we’re proud to be a part of this with Müller.

The range incorporates a new recipe, packed with additional Vitamin D and B6 – and of course, some epic new flavors to get stuck into.

Well done to our teams here at JPG and our partners at Müller.

JPG strives to deliver the best for every client while reducing time to market, protecting brand values and driving process efficiency.

Get in touch today to see how JPG can support on all aspects of packaging graphics, from brand strategy and design to artwork and technical production and brand management software!

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Jupiter Prestige Group