Integrated Creative and Production Model
When a 200-product healthy eating range needed to hit an expedited launch, JPG facilitated a seamless process from design through to artwork and prepress utilising our fully integrated creative and production model. Highly effective project management and communication was ensured through a single point of contact client service team, while print feasibility and press trials were carefully managed as part of this by a dedicated Print Technical Manager.
Managing every touch point and deliverable throughout the packaging graphics lifecycle, JPG not only optimised every aspect of quality, but reduced the project timeline by 40% to support what ultimately turned out to be an extremely successful launch!